AUTHORS: Kristine A. Dicang, Jophet Ephraim A. Aguillon, Lily Jean C. Dulanas,
Princes Escobia, Jesseca Florito, Joanna Erna Zagado
http://orcid.org/0009-0003-1277-3393/tindicang722@gmail.com, https://orcid.org/0009-0004-7489-18862 , ajophet1@gmail.com / http://orcid.org/0009-0004-5267-758X3
dulanaslilyjean@gmail.com, https://orcid.Org/0009-0004-2136-57514, https://orcid.org/0009-0005-4828-2603/ floritojesseca063@gmail.com, https://orcid.org/0009-0009-6152-42666
Philippine Electronics & Communication Institute Technology,INC. (PECIT)
College of Business Management Education
Co-Author: Mariam Kristine A. Sanico,MBA
Dean, College of Business Management Education
mariamkristineabdulkadil@gmail.com
https://orcid.org/0000-0002-0713-834X
Keywords: Challenges, Rental Property Owner, Lived Experiences, Opportunities, Descriptive, Philippines.
ABSTRACT
The increasing demand for housing in rapidly urbanizing cities like Butuan has brought rental property ownership to the forefront of local economic activity. As the city continues to grow, so does the complexity of managing rental properties, making it vital to understand the lived experiences of those directly involved in this sector. The study explored the lived experiences, opportunities, and challenges faced by rental property owners in Butuan City. A descriptive qualitative research design was used, employing semi-structured interview guide to gather insights from ten rental property owners. Conducted in selected barangays—San Ignacio Pob (Brgy 15), Tandang Sora (Brgy 12), and Lapu-Lapu Pob (Brgy 8)—participants were purposively chosen for their relevant experiences in managing rental properties. Data were analyzed using coding and thematic analysis to identify key themes related to their experiences, challenges, and strategies. The study revealed that rental property ownership in Butuan City offers significant opportunities and challenges. Rental properties provide a reliable source of income, support financial stability, and present potential for business growth due to high tenant demand, particularly in urbanized areas near schools and workplaces. However, property owners face recurring issues such as tenant non-payment, behavioral conflicts, and property maintenance burdens, compounded by regulatory compliance requirements and financial constraints. While technology, particularly social media, has been beneficial for marketing and tenant acquisition, many property owners still rely on traditional networking methods.